Today at a staff meeting we somehow got on the topic of paint coverage (if you think THAT's thrilling, you should see us get excited over dry time variances!). Anyhow - here we were discussing paint coverage - and it occured to me that I have never really shared with you a little fact: Quality paint actually goes further.
If you are using an lower grade finish, you can expect to get about 300 square feet of coverage from a gallon of paint. Better paints will give you about 400 square feet. So even if it costs a bit more - you get further.